JOB DESCRIPTION – HIT BUSINESS DEVELOPMENT SPECIALIST

JOB DESCRIPTION                          

Job Title:  HIT BUSINESS DEVELOPMENT SPECIALIST Department: IT
Revision Date: 2/9/2016 Exempt ☐     or       Non-Exempt  ☒

Job Summary   (Summarize the overall purpose and objectives of the job): This position leads the development of commercialize solutions for healthcare technology based on sales and operational strategies for a multiple year approach. The specialist is responsible for leading the solution development; performing the client financial, inventory, labor, service contract assessment; completing costing and pricing of the new service program; and providing guidance as to the program’s long-term strategy. Most importantly, the person needs to understand the process enough to train our team in representative office (RO) in Asia on both business processes and healthcare IT (HIT) solutions.

Essential Job Functions   (List the principle tasks, duties and responsibilities of the job):

  • Prepare strategic business plan for commercialize the Global Telehealth Network Application and develop Quarterly marketing plan for cross channels marketing such as internet marketing, print media, and events.
  • Understands and collaborates among the Clinical, HIT and Operational teams regarding processes of assigned area and customers in order to educate and answer questions regarding deliverables.
  • Spends 50% of time engaging with strategic partners in-person to educate on the services, features, and benefits of the company as a healthcare provider.
  • Develops a comprehensive marketing/business development strategy for a specific geographic area based on the business potential of the area, needs of the community, and the capability of the local office. This responsibility includes development of a business plan and potential referral opportunities in the area.
  • Works in conjunction with the Director of Business Operations to best understand office capabilities and champion those attributes during marketing/business development appointments with customer
  • Able to communicate financial forecasts, budgets, and statistical business analysis in both English and Vietnamese to business development and operational team members in both Vietnam and USA.
  • Effectively advise and influence the customer especially within the development of business needs, decision criteria, and creation of an ROI framework, through consultative selling techniques and relevant marketing/sales campaign.
  • Execute high quality one on one discussions utilizing advanced questioning and influencing skills with customer Healthcare IT (HIT) business leaders. The objective being to boost the corporate strategy regarding the use of HIT as Solutions.
  • Identify, execute and follow-up on all opportunities to establish new customer relationships including prospecting, leads, referral generation and local market / community involvement.
  • Map out the key players for potential new business initiatives and determine/document appropriate business strategy that includes marketing and sales plans.
  • Analyze market requirements for both Asia and US market with Representative Office (RO) marketing team in Asia.

Minimum Qualifications    (Minimum knowledge, skills and abilities to enter the job. Also, list any certifications, degrees, etc. that are required):

  • Bachelor’s degree in Business, or related field required; MBA preferred
  • Minimum 1 years of experience in a professional client services role
  • Development knowledge and training and/or practical experience
  • Comfortable delivering results in a high-paced, fast changing, entrepreneurial atmosphere
  • Strong Microsoft Excel skills required.
  • Familiar with CRM, Agile concepts and tools.
  • Ability to prioritize work and balance multiple projects
  • Ability to build, establish, and manage collaborative relationships with customers
  • Experience performing financial analysis and assessments to develop pricing strategies
  • Ability to work in a fast-paced environment with specific sales targets and goals.
  • Strong written communication skills

Desired Experience   (Prior experience, education and training):

  • Bilingual in Vietnamese or Spanish is a plus
  • Comfortable delivering results in a high-paced, fast changing, entrepreneurial atmosphere

NOTE:  This job description is not intended to be all-inclusive. Employee may perform other related duties as needed to meet the ongoing needs of the organization.

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